How do you fight for a cause without pamphlets, marches or causing traffic jams? You simply drop your pants and pose. This is exactly what the rowers of the University Of Warwick are doing. 

In 2009 the first University of Warwick calendar was launched with an aim to promote inclusive and respectful attitude towards a wide variety of people of all genders and sexual preferences.  Amongst a number of agendas that they already have, they have now taken up the brilliant cause of fighting homophobia in sports as well.  The latest edition of the calendar was released recently and the butts are again speaking for themselves. 

Here is what you need to know about their initiative. 

1. All the proceeds of Warwick Rowers project will go to the associated charities. 

We've had a rare sunny bank holiday in the UK today which has meant sizzling sausages all over the country. Who'd like to be @willj_wr, @toms_wr, @lucasetienne_ and @shanners_wr's sous-chef? #tb

A photo posted by The Warwick Rowers (@warwick_rowers) on Aug 29, 2016 at 2:24pm PDT

2. None of the athletes who appear in the Warwick Rower calendar are paid. They are doing it on a volunteer basis.

Lat attack feat. @toms_wr, @lucasetienne_ and @tristan_wr. Tag a friend who'd like to hang with us #hanginthere

A photo posted by The Warwick Rowers (@warwick_rowers) on Aug 4, 2016 at 12:02pm PDT

3. The core aim of the calendar and related products is to promote University of Warwick’s agenda to promote LGBT rights and gender equality.

Training doesn't stop for exams... #workhardtrainhard #legsfeedthebears #allthegainz

A photo posted by The Warwick Rowers (@warwick_rowers) on May 19, 2016 at 8:34am PDT

4. This amazing initiative by the University of Warwick’s initiative has now become an over night sensation.

We're jumping for joy having passed the 90k followers mark! Thank you all for following! Tag a friend who you think should help us reach 100k! #wr16

A photo posted by The Warwick Rowers (@warwick_rowers) on May 9, 2016 at 8:35am PDT

5. The pictures were clicked by the globe-trotting photographer and a famous social activist, Angus Malcolm

We've just been confirmed as the winners of #spotifysoundclash. Thank you to all who followed our playlist, the funds raised through the competition will go towards improving the rowing experience at Warwick, ultimately getting more bums on seats! We'll keep updating the playlist so that you'll always be able to keep up to date with what we're listening to! Thanks again! #wr16

A photo posted by The Warwick Rowers (@warwick_rowers) on Mar 22, 2016 at 11:36am PDT

6. This initiative has received four awards at London’s 2016 National Calendar Awards.

@tristan_wr, @shanly_wr, @willj_wr, @toms_wr and @luucas_etienne, preparing for their pool party. Tag a friend you think would want to join. Visit www.warwickrowers.org (link in our bio) for calendars and other #xmas #gifts #wr16 #itsforeveryone

A photo posted by The Warwick Rowers (@warwick_rowers) on Nov 19, 2015 at 8:03am PST