Do you think Bugatti is the most valuable car brand in the world? 

Think again.

Pagani? Rolls Royce? Lamborghini?

No. Nein. Nada.

It's Toyota. What?

Yes, it's Toyota, says brand value analysis major, Interbrand. Interbrand's list of top 2017 global brands based on their market value is out and we are going to list out the top 15 automobile brands that are on it, having already told you that Toyota ranks number one in the automobile space. 

We'll get to the nitty gritties in a bit, have a look at the list first and we're sure your view of the automobile industry will take a hit.

1. Toyota

Brand value TODAY: $50,291 million

Brand value 2016: $53,580 million

Growth: -6%

© Facebook Toyota Land Cruiser Prado

2. Mercedes Benz

Brand value TODAY: $47,829 million

Brand value 2016: $43,490 million

Growth: 10%

© Mercedes Benz India Facebook

3. BMW

Brand value TODAY: $41,521 million

Brand value 2016: $41,535 million

Growth: 0%

© BMW India Facebook

4. Honda

Brand value TODAY: $22,696 million

Brand value 2016: $22,106 million

Growth: 3%

© Carguideh

5. Ford

Brand value TODAY: $13,643 million

Brand value 2016: $12,962 million

Growth: 5%

© Ford India

6. Hyundai 

Brand value TODAY: $13,193 million

Brand value 2016: $12,547 million

Growth: 5%

© India

7. Audi

Brand value TODAY: $12,023 million

Brand value 2016: $11,799 million

Growth: 2%

© Audi India Facebook

8. Nissan

Brand value TODAY: $11,534 million

Brand value 2016: $11,066 million

Growth: 4%

© Nissan

9. Volkswagen

Brand value TODAY: $11,522 million

Brand value 2016: $11,436 million

Growth: 1%

© VW

10. Porsche

Brand value TODAY: $10,129 million

Brand value 2016: $9,537 million

Growth: 6%

© Porsche India Facebook

11. Kia

Brand value TODAY: $6,681 million

Brand value 2016: $6,326 million

Growth: 6%

© Kia Facebook

12. Land Rover

Brand value TODAY: $6,095 million

Brand value 2016: 5,696 million

Growth: 7%

© Land Rover India Facebook

13. Mini

Brand value TODAY: $5,114 million

Brand value 2016: $5,696 million

Growth: 3%

© Mini India Facebook

14. Ferrari

Brand value TODAY: $4,876 million

New Entrant on the list

© Ferrari Facebook

15. Tesla

Brand value TODAY: $4,009 million

Brand value 2016: $4,011 million

Growth: 0%

© Tesla Facebook

Now to the nitty gritties. If you've been following Interbrand's valuation, you'll know that Toyota has been a top ranker on the global automobile brands list for a while. It ranks sixth on Interbrand's global best brands list, with brands like Apple, Google, Microsoft, Coca Cola, Amazon and Samsung, ahead of it. Even though it has dropped a couple of notches on the list this year, it is still the most valuable automobile brand in the world, today, and not just according to Interbrand, but also market analysis firms like BrandZ and Millward Brown. 

Close, but not close enough, are the brands Mercedes and BMW, the former having bumped up by a few thousand mils in the last one year and the latter by a few hundred. The exciting new entry on the list, however, is Ferrari that ranked 88 overall and surpassed Tesla in the fight to the 15 most valuable automobile brands, pegged at 14.

Toyota has been keeping marque automobile makers like Mercedes, BMW, Audi, Porsche, Land Rover, Mini and Tesla at several arms distance and for good reason. The Japanese multinational has provided satisfactory services to its client base, making it a popular choice to this day. So we suppose making bespoke automobiles or speed road rockets aren't everything, after all?

Did this motivate you to buy a brand new Toyota?