As part of its #AMG50Years celebration in India, Mercedes-Benz has just launched the 'Beast of the Green Hell AMG GT R' in India on Monday. One can buy it at an ex-showroom price starting at Rs 2.23 crore. Yep, that's a whole lotta cash!

Take a look at that beast!

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Now if you are wondering why they are calling it the ‘Beast of the Green Hell'? Well, there is an interesting correlation here. ‘The Green Hell' is the nickname given by Jackie Stewart(British former Formula One racing driver from Scotland. Nicknamed the "Flying Scot") to the north loop track (20.8 km) in Nürburgring. It is a 150,000-capacity motorsports complex, located in Nürburg, Germany. And there is no doubt why they call it the beast, as it has been handcrafted by racers and tested to limits and brought to maturity on the same track.

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Nürburgring Formula One Layout

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The 585 HP AMG GT R can sprint to 100 km per hour in just 3.6 seconds. And, you can actually take it to the top speed of 318 km per hour too.

The machine comes with an active rear-wheel steering and nine-way adjustable traction control system delivering one of the best driving experience ever. And, is a masterpiece promising best balance between aerodynamics, engine and drive configuration for the track.

If we talk about the AMG Performance exhaust system, it comprises a centrally positioned tailpipe finisher with a rear silencer and exhaust tailpipe in titanium that is integrated into the expressive diffuser. There are two further tailpipes, set either side of the diffuser. You know what the sound comes like? It's a Rrrroooaaar!

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FYI, up to now, Mercedes-Benz has launched 12 AMG models in India and this is what Mercedes-Benz India MD & CEO, Roland Folger has to say about the latest launch.

He said, "Bringing the fastest cars from the fastest family in the world is proof of the increasing importance of India as a market and its potential for performance sports cars.”

“We are confident that these two products will be well received by our elite Indian customers and reinforce AMG's reputation as the most preferred performance brand in the country."

The company has also introduced the AMG GT Roadster. It sports a 476 HP engine that can achieve a top speed of 302 kmph. Its starting price is Rs 2.19 crore.

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Folger further added, “The company is confident that these two models will bring more customers and redefine the performance motoring segment altogether.”

A brief history of the AMG range of the German luxury carmaker, Mercedes-Benz

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Mercedes-AMG was founded as a racing engine forge in 1967 by former Mercedes-Benz engineers. Thus, calling for a celebration for successfully completing fifty years(#AMG50Years) in 2017. 

The AMG models also have more aggressive looks and build quality. They have better handling and better stability as well. This range of cars promises a higher level of performance than their regular Mercedes-Benz counterparts.

Take a look at the AMG GT R in action in the video below