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5 Desi Clothing Brands That We Are Obsessed With In 2017


The indie menswear fashion scene is bigger than ever. With most traditional Indian designers concentrating only on Indian bridal wear, there are a handful of new designers pushing the envelope, especially when it comes to ready-to-wear. Think new-age silhouettes, interesting cuts, bold prints, and patterns. These designers—that have already carved a niche with A-list celebrities—are all about making menswear FUN again!

Here are some of our favorites: 

1. Mr. Button

USP: New-age twists on classic menswear, leather detailing, bold workwear, joggers with everything, etc. We love the not-so-basic long-line white shirt with an exposed zipper. 

Desi Clothing Brands We Are Obsessed With In 2017© mrbutton

2. UFF Shop 

USP: Clothes that look like they are made with love. We love the monochrome, cut-and-sew Ikat print shirt that’s perfect for just about everything. 

Desi Clothing Brands We Are Obsessed With In 2017© UFFshop

3. Fighting Fame

USP: Raw. Cutting edge. Hipster-approved! We are obsessed with pretty much everything, especially the (already sold out) Drake and Bake sweatshirts.

Desi Clothing Brands We Are Obsessed With In 2017© fighting fame

4. Andamen

USP: Polished shirts that transition seamlessly from boardroom-to-bar! 

Desi Clothing Brands We Are Obsessed With In 2017© andamen

5. Strawlous

USP: Fashion should be fun and this indie label is known for its model-approved shirts that are flirty and fabulous at the same time.  

Desi Clothing Brands We Are Obsessed With In 2017© strawlous


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