The future of news presentation is here, and the Chinese were the first in the entire world to witness it. 

Earlier this week, Xinhua News Agency in China presented the media industry with its newest members - AI news readers who promise to “tirelessly” bring latest news reports all throughout the, from any part of the country. 

Viewers in China were greeted with an English Artificial Intelligence anchor, modelled on a real news anchor working with Xinhua News Agency named Zhang Zhao. 

The AI news presenter looked very real and “human-like” in a koala cub grey suit, as he frequently nodded at the screen and blinked every few seconds just like a normal human being.

World's first #AI news anchor debuts, jointly developed by Xinhua and Chinese search engine company https://t.co/34tyZ4nwrg. https://t.co/2omcc5K9rB pic.twitter.com/qXn5Z3ZkxL

The AI anchor was heard saying how the development in the media industry calls for “continuous innovation” and “integration of international advanced technology” for better and improved reportage.

The AI anchor was also be seen declaring that he would “work tirelessly to keep the viewers informed” at all times. He also said that he looks forward to “bringing brand new news experiences” to his audience.

© YouTube

According to The Guardian, the AI presenters have been developed by Xinhua and the Chinese search engine, Sogou. The AI presenters use machine learning to simulate the voice, facial movements, and gestures of real-life broadcasters.

That seems like a huge achievement in the field of media and technology alike. With the possibility of reporting 24x7 from various locations at a time, would not only save a lot of manpower but also ensure that the latest news and updates are continuously relayed to the viewers.

Is this how the future of media “looks” like?