Well, there's a new boycott trend and well, for a change, it was for something that was actually offensive. #BoycottErosNow has been trending since morning and for a good reason, tbh.

To celebrate Navratri, the company shared some posts that did not go down well with the people. 

Basically trying to make some flirty posts with stills from Bollywood movies, it seemed like they confused Navratri for Valentine's Day or something.

Uhh, this is weird as it is, and on top of that, you connect it to a festival? Come on, everyone should know that it will result in disaster.

© Eros Now

No one, and I mean no one, wants to know about Salman Khan and his 'dandi'.

© Eros Now

What is this one even trying to suggest? It's all awkward as hell.

© Eros Now

These look more like the intentionally cringey Valentine's Day cards than anything else.

Of course, people were angry with the 'vulgar' content and started the boycott hashtag. Eros Now was quick to retract the post and offer apologies.

pic.twitter.com/oKxyc2xfA2

— Eros Now (@ErosNow) October 22, 2020

And since no outrage can happen without a communal angle, so people started comparing this to the company's Eid wishes.

Shame On @ErosNow

Maximum Retweet And Repeat With Me #BoycottErosNow pic.twitter.com/NunUhoW9pl

— Arun Yadav (@beingarun28) October 22, 2020

Uhh.

I am not going to #BoycottErosNow .

Boycott keeps the option of rejoining again .

I will block Eros absolutely from all my OTT and Digital platform with no option of coming back .

— Sumit (@sumitsaurabh) October 21, 2020

Hmm.

I wonder who in the world is watching @ErosNow when you have Netflix, Amazon prime around? #BoycottErosNow pic.twitter.com/rdKx1qM6OL

— Cutting Chai (@specialcutchai) October 22, 2020

No surprises that Kangana Ranaut has joined the conversation.

We must preserve cinema as a community viewing theatre experience,its more difficult to enthrall large section of audience than sexualise content for personal viewing, digitisation of art faces this major crisis, all streaming platforms are nothing but a porn hub. SHAME @ErosNow pic.twitter.com/qKHde2R4HI

— Kangana Ranaut (@KanganaTeam) October 22, 2020

Okay, then.

This is becoming heights of derision, mocking, making fun of Hindu festivals & it's culture.
These posts by @ErosNow are so indecent, obnoxious, obscene, filthy & lewd.
Eros must take down these posts with immidiate effect & apologize for the same.#BoycottErosNow #BoycottEros https://t.co/pOGZP8K0EG

— Kushagra (@Kush_2308) October 21, 2020

People have threatened legal action as well.

It's easy to make fun of Hindus and their festivals because Hindus don't react.
These so-called secular liberals Bollywood Mafias don't dare to mock Muslims and their festival, because they know the consequences.#BoycottErosNow @krishikalulla be ready for action https://t.co/1GaABZ46MT

— Rajeev R. Mishra (@immishrarajeev) October 21, 2020

Hmm.

#BoycottErosNow You need a Danda for eros now's chittar,
I have one pic.twitter.com/LqplGTgeNS

— Justice for SSR ️ (@watch_lucid) October 21, 2020

Coming for them on all platforms.

Look what type of post is posted by @ErosNow on Instagram regarding Navaratri. Links herehttps://t.co/baq5sYiiS6#BoycottErosNow pic.twitter.com/ZychgOfQyV

— Rajendra Kumar Mahto (@Rajendra06Kumar) October 21, 2020

Wow.

#BoycottErosNow
The way you disrespecting Hinduism can you do the same with other too?
Have guts ??? @ErosNow pic.twitter.com/k39uW5TBYU

— Deshbhakt Sharmaji (@DeshbhaktSharm1) October 21, 2020

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